OpenAI
OpenAI4d ago
Startups

How California Small Businesses Are Using ChatGPT | OpenAI Academy

2 min video2 key momentsWatch original
TL;DR

OpenAI held a hands-on ChatGPT training session for California small business owners to learn practical AI applications for their everyday work.

Key Insights

1

Cost came in rightSmall business owners cited ChatGPT's pricing as accessible and reasonable for their budget constraints.

2

Someone next to usLive expert support during the training session proved critical — attendees valued having someone available to help when they got stuck.

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Deep Dive

OpenAI's hands-on training pitch

OpenAI opened the session by framing ChatGPT as a practical tool for everyday business work, not just theoretical AI conversation. The organizers positioned the workshop as a chance for attendees to try the tools themselves and walk away with actionable ideas they could implement immediately in their operations. The speed of AI development was a subtext — they acknowledged the rapid pace of new features and functionality.

Small business owners weigh in

Participants highlighted two critical factors that made the workshop valuable. First, ChatGPT's pricing landed within their budget — no sticker shock for small operations. Second, the real-time access to experts proved essential. When attendees got stuck or didn't know how to approach a problem, having someone physically present to guide them through it made the difference between confusion and confidence. One attendee explicitly credited the live support model for making the experience work.

Takeaways

  • Book live training sessions when learning ChatGPT or AI tools — real-time expert guidance beats self-study for small teams.
  • Test any new tool's pricing structure before committing to training; affordability was the first objection attendees needed cleared.

Key moments

0:11OpenAI frames the workshop

today is really a chance for you to try our tools for yourselves and hopefully leave with ideas that you can put to use in your everyday work and in your everyday business

1:38Attendee praises pricing and support

The cost came in right where we were at. So it wasn't like over our heads. And the fact that we were able to do it right there and then and then know if we're stuck or if we had someone next to us that can help us. It was perfect.

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